How to Optimize Your Google Business Profile (Previously Google My Business)
As of November 2021, Google My Business has a new name. It’s now simply called the Google Business Profile. Regardless of what you call it, optimizing your business profile on Google is an essential part of your local search optimization strategy. We’re going to assume…
Best Direct Mail for Real Estate Investors
Direct mail remains one of the best channels for real estate investors. But it’s also a competitive one. Many neighborhoods receive a significant amount of direct mail from interested investors — and they need to be able to identify the investors who are most trustworthy…
6 Tips for Writing Blogs for Your Local Brand’s Website
Blogging drives 55% more website traffic for businesses that publish consistent content, making it a critical channel for local brand’s growth (HubSpot). Dallas-area companies that adopt a strategic approach see higher engagement, stronger SEO, and more qualified leads. These six actionable tips help you plan,…
6 Digital Marketing Strategies to Help Your Local Brand Thrive
Digital marketing fuels growth: local brand’s that adopt six key strategies grow revenue 2.8× faster than those that lag behind [Deloitte]. These tactics—from branding to data analysis—attract customers, build trust, and convert leads into sales. Let’s dive into 6 digital marketing strategies tailored for your…
What’s Coming in 2020 for Lead Generation? Year End Update
What will be most important for lead generation in 2020? Voice search optimization, paid search opportunities, website speed, rising popularity in social media marketing, and more. Update on how Everyday Media Group is putting its clients first for 2020.
How to Remove ‘places.singleplatform’ or Any 3rd Party Links From The Knowledge Panel of GMB Product/Service Menu
So, I saw a post today at SEJ by Shelly Fagin, She was really on point, and this is something that we should really explore. I have experienced this same problem with two of our roofing clients. I have noticed in our Google My Business…
5 Reasons Why Paid Search Should Be Part of Your Marketing Strategy
Paid search advertising has become a cornerstone of modern digital marketing. By placing targeted ads atop search engine results, businesses capture high-intent customers right when they’re looking for products or services. Dallas and Fort Worth companies that integrate paid search into their marketing mix enjoy…
The Importance of Reviews for SEO
Any well planned SEO strategy should include an array of on site and off site strategies. Not any two websites are alike, but I believe there are a few must have strategies that every website should use. Right now I am seeing wonderful results with…