Social Media Advertising Trends 2022
If you are looking for a way to reach your target market in the current environment, you must make sure that you rely on social media. There are hundreds of millions of people who use social media on a regular basis, and you need to…
How to Dominate the SERP in Local Searches
Are you looking for a way to improve your search results rankings? If so, you must pay close attention to local pages. If you run a brick-and-mortar business or if you have an online business that is based in the local area, you need to…
Google Vs. Bing: Where to Advertise?
When you work as a property investor, you’re constantly searching for the next deal. It takes up a lot of time and energy, and it would be a lot easier if sellers could just come to you. That’s exactly the philosophy behind advertising, and in…
Digital Marketing vs. Traditional Marketing
Are you looking for a way to grow your business? If so, you might benefit from either traditional marketing or digital marketing. These are two of the most popular ways to communicate information about your product and services to your potential clients. At the same…
Benefits of Social Media Marketing
It’s not enough to run a business. You’re expected to grow the business. To do that, you need to be able to reach people, and that means that every business ultimately needs a marketing strategy. With the rise of the internet, there are a lot…
Why is a Blog Important for SEO?
Pretty much every website nowadays has a blog. It doesn’t matter how interesting the topic may seem to the outside eye, if the site owner is engaging in search engine optimization, you can almost guarantee that they’ve got a blog on their site. But why is…
How to Optimize Your Google Business Profile (Previously Google My Business)
As of November 2021, Google My Business has a new name. It’s now simply called the Google Business Profile. Regardless of what you call it, optimizing your business profile on Google is an essential part of your local search optimization strategy. We’re going to assume…
Best Direct Mail for Real Estate Investors
Direct mail remains one of the best channels for real estate investors. But it’s also a competitive one. Many neighborhoods receive a significant amount of direct mail from interested investors — and they need to be able to identify the investors who are most trustworthy…
6 Tips for Writing Blogs for Your Small Business Website
Nearly every business website nowadays has a blog. There are many reasons for this — from getting clicks and impressions to boosting keyword and domain authority to turning visitors into conversions. But if you’re one of the many small business website owners who’s tasked with…
6 Digital Marketing Strategies to Help Your Small Business Thrive
Whether you already have an online presence or not, these 6 digital marketing strategies are worthwhile during this COVID-19 pandemic. While much of the United States is adopting shelter-in-place and other social distancing practices for the spring and summer of 2020, it is more important…
